CRM can certainly be used to support the needs of a service related business. I have implemented CRM multiple times for just that need, no physical inventory at all. If the organization will be using CRM's features around quotes, orders, and invoices, think of the organization's services as products. CRM also supports contract maintenance and has case and queue features that are common in support and call center scenarios. My recommendation would be to find a CRM partner in your area with experience implementing CRM in a service based scenario like yours.
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